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Telecom & media · Mobile game · Endless hyper-casual

Plane Adventure — endless flyer with AR mode.

An endless flying hyper-casual where players pilot a plane, collect rings, fuel and diamonds to unlock new planes and climb the leaderboard — with an optional AR mode that puts the course into the room.

Selected clients · 2010 – today
Power to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-LinkPower to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-LinkPower to LiveRBM GlobalDragonflySquiblerMOOSainsbury'sMPCX-Link
/01
The problem

The challenge.

Hyper-casual lives or dies on the first 30 seconds; the flight loop had to be obvious, rewarding, and survive without a tutorial.

AR mode had to be an optional delight, not a battery-draining gimmick that tanked retention on older Android devices.

Monetisation needed to be present without killing session length — a constant tradeoff in the genre.

/02
The plan

Our approach.

Iterated the core flight feel in Unity with tight input curves and ring-chain juice — collecting rings creates streak rewards that compound.

Implemented ARCore and ARKit paths behind a feature flag that auto-disables on devices below a performance threshold.

Shipped fuel/diamond economy with unlockable planes; balanced rewarded-ad opt-ins against session pacing using telemetry splits.

Instrumented first-30-second funnel telemetry so every new cohort can be tuned without a code release.

/03
The result

The outcome.

First-session retention numbers landed in the top quartile for the category.

AR mode became a repeatable demo moment players share, driving organic installs.

Monetisation events live in config, not code — design can tune drops without a store submission.

Engineering stack

What it was built with.

The exact tools in the delivered system. We pick the stack to fit the problem and the team — not the trend cycle.

/01Unity
/02C#
/03ARCore
/04ARKit
/05AdMob
/06Firebase Analytics
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What partners
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Most clients renew for a second engagement. The ones who don't usually hire someone from our team to run the project in-house.

We are a mental health charity and not tech minded. We needed to improve our patient registration system but wanted a company that we can relate to. Hassan took the time to meet with me and patiently went through our process to find a personalised solution for us. Hassan's team did a great job streamlining our process and connected our registration system to our patient management software. Whenever we have a glitch, they resolve this quickly. Cloudini provides a personal and efficient service and we have adopted them to be our IT provider.
Tien Kuei, CEO at Power to Live Foundation
Tien Kuei
CEO · Power to Live Foundation
I am writing to wholeheartedly recommend Cloudini as a premier bespoke software development agency. Our journey with them has been nothing short of exemplary, far exceeding our initial expectations. While many agencies can develop based on strict specifications, Cloudini demonstrated an incredible commitment to our project that was truly unparalleled.
Robert McPherson, Managing Director at RBM Global Ltd
Robert McPherson
Managing Director · RBM Global Ltd
Dragonfly has been working with the team at Cloudini for several years now on building out our web-based platform and APIs. One of their strengths is quickly building out a multi-disciplinary team to work on the development and delivery of features with different technical requirements. Their support has allowed us to accelerate our development work without building an internal team. They have also worked seamlessly with other third parties both during the acquisition of Dragonfly and development of our mobile app. Cloudini has been instrumental in bringing our ideas to life and providing guidance to help us make the best technical decisions. I would recommend getting in touch with them if you're looking for support.
Rebecca Palser, COO at Dragonfly
Rebecca Palser
COO · Dragonfly
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